Learning Disguised as Fun
Smoothie Wars isn't just entertainment—it's a masterclass in business fundamentals. Every decision teaches real economic principles that translate to the real world.
Created by Dr. Thom Van Every, a medical doctor and entrepreneur, the game combines rigorous business education with accessible, engaging gameplay. Players aged 12 and up absorb complex concepts naturally through strategic play.
Start Learning Today
7 Essential Business Skills
Every game of Smoothie Wars teaches critical business concepts that apply to entrepreneurship, economics, and strategic decision-making
Supply and Demand Economics
Understanding market capacity and pricing dynamics
Learn how supply, demand, and pricing interact—the foundation of microeconomics
Choose how many smoothies to make and what price to charge based on location demand
Competition Analysis
Anticipating and responding to competitor behaviour
Develop strategic thinking by predicting rival moves and market positioning
Guess where competitors will sell and undercut their prices to capture market share
Risk Management
Balancing investment with potential returns
Learn to evaluate risk vs. reward and make calculated business decisions
Decide how much cash to invest each day—overproduction leads to losses
Cash Flow Management
Maintaining sufficient working capital
Understand the importance of liquidity and financial runway in business
Track your money daily, avoid bankruptcy, and strategically time your loan
Strategic Planning
Making decisions with incomplete information
Practice decision-making under uncertainty—a core business skill
Plan ahead without knowing weather, events, or competitor choices
Negotiation Skills
Influencing others and forming alliances
Develop persuasion and negotiation tactics used in real business
Verbal agreements, bluffing, and trash talk to mislead opponents (no deals are binding!)
Loss Management
Dealing with unprofitable decisions
Learn resilience and how to recover from business setbacks
Experience losses, bankruptcy threats, and the pressure to make a comeback
Who Benefits from Smoothie Wars?
Educational value for learners of all ages and backgrounds
Families
Teach teenagers practical business concepts in a fun, engaging way that beats any textbook
Educators
Use as a hands-on teaching tool for microeconomics, business studies, or entrepreneurship courses
Teens & Young Adults
Learn real-world business skills that will help in careers, entrepreneurship, and life decisions
Board Game Enthusiasts
Experience strategic depth that rivals classic economic games, with a fresh tropical twist
Better Than a Business Textbook
Traditional education teaches business theory. Smoothie Wars teaches business practice. Players don't just memorize concepts—they experience the consequences of supply decisions, feel the pressure of competition, and learn from real losses and wins.
Active Learning
Experiential gameplay creates deeper understanding than passive reading ever could
Immediate Feedback
See the results of your decisions instantly—profit or loss, success or bankruptcy
Repeatable Practice
Every game presents new scenarios, building pattern recognition and strategic thinking
Social Learning
Negotiation, reading people, and collaboration develop naturally through gameplay
What Educators and Parents Say
"My teenagers learned more about supply and demand in one game than a semester of economics class."
— Parent & Educator
"This game teaches you to think like an entrepreneur. The bluffing and strategy are brilliant!"
— Business Student
Start the Learning Adventure
Give the gift of business education wrapped in tropical fun