Building a Better Way to Learn Business
The vision behind Smoothie Wars extends far beyond a single board game. It's about transforming how we teach essential life skills—making education joyful, accessible, and effective.
The Mission
To empower people of all ages with practical business knowledge through games that are so engaging, players forget they're learning. To prove that education doesn't have to be boring—it can be strategic, competitive, and absolutely thrilling.
Three Core Pillars
The principles guiding every decision in Smoothie Wars
Accessible Education
Make business skills accessible to everyone, regardless of age or background
Complex economic principles shouldn't be locked behind expensive courses or dense textbooks. Through engaging gameplay, anyone can learn supply and demand, cash flow, and strategic thinking.
Fun First
Entertainment and engagement drive learning—never sacrifice fun for education
The best learning happens when you don't even realize you're being educated. Every game mechanic in Smoothie Wars serves both strategic gameplay and educational purpose.
Bringing People Together
Create shared experiences that spark conversation, laughter, and connection
Board games are social catalysts. Smoothie Wars brings families, friends, and even classroom students together for memorable experiences that strengthen relationships.
Looking Forward
The road ahead for Smoothie Wars and its growing community
Global Reach
Expand Smoothie Wars to players worldwide, translating for international markets
Educational Partnerships
Collaborate with schools and institutions to bring Smoothie Wars into classrooms
New Game Modes
Develop expansions and variants that deepen strategic possibilities
Community Growth
Build a vibrant community of players sharing strategies and experiences
Core Values
Quality Over Quantity
One exceptional game beats a dozen mediocre ones. Every component, rule, and design choice in Smoothie Wars serves a purpose.
Player-Centric Design
Extensive user testing ensures every decision prioritizes the player experience. 100% "would play again" didn't happen by accident.
Authenticity
Real business principles, real strategic depth. No dumbing down—respect players' intelligence while remaining accessible.
Community First
Listen to players, celebrate their experiences, and build together. The Smoothie Wars community shapes the game's evolution.
A Personal Commitment
As long as people are playing Smoothie Wars and learning from it, I'll keep supporting and evolving the game. This isn't just a product—it's a mission to make business education something people actually want to engage with.
— Dr. Thom Van Every
Be Part of the Vision
Join the Smoothie Wars community and help shape the future of game-based learning